Why You Should Pay for Product Descriptions

Why You Should Pay for Product Descriptions

If you’ve worked with a digital marketing or content firm before, they might have tried to upsell you by offering to write product descriptions for your e-commerce store. But why bother spending money on a bunch of content that many customers won’t even read...
How To Write a Sales Letter

How To Write a Sales Letter

Sales letters are something that every business needs, but few people actually know how to put together. Whether you’re building a landing page for your website, writing content for an email campaign, or sending out old fashioned snail mail, this is a problem that’s...
Why Content Rates Differ so Drastically

Why Content Rates Differ so Drastically

Whether you’re a beginning writer, or a business looking to hire a writer to produce content for your website, you’re going to run into a pretty confusing mess when it comes to figuring out how much content is worth. Assuming that you’re only comparing native or fully...
Righting Wrongs about Writers

Righting Wrongs about Writers

There are a couple of myths about writers that I think could bear to be addressed, specifically regarding those of us that earn a living at it. Most Writers are Starving Artists Popular culture and the worried parents of English majors often think of writers...